November 1, 2024

How to Promote Your Glaucoma Practice

By Steven R. Sarkisian, Jr., MD

November 1, 2024

Web Marketing Tips & Tricks: Pros and Cons of Creating or Managing Your Own Ophthalmology Website

By Richard Zimbalist, OD, FAAO

August 30, 2024

Developing a Practice Brand in Ophthalmology

By Jorene Shands

August 1, 2024

Incorporate ICLs Into Your Refractive Practice

By Sudhinder Koushik, MD

August 1, 2024

SMILE and How to Market It

By John F. Doane, MD, FACS

April 12, 2024

Web Marketing Tips & Tricks: Website Design Tips for Accessibility

By Richard Zimbalist, OD, FAAO, NATHAN ABRAHAM, MD

December 1, 2023

Patient Outreach and the Screen Scene

By JOE DARRAH, CONTRIBUTING EDITOR

October 1, 2023

Web Marketing Tips & Tricks: Evaluate Your Practice Website

By Richard Zimbalist, OD, FAAO, NATHAN ABRAHAM, MD

September 1, 2023

Social Media Hacks

By Dagny Zhu, MD, ARETHA ZHU, BS, JASMINE MAHAJAN, BS

July 1, 2023

Social Media Hacks

By Dagny Zhu, MD, JASMINE MAHAJAN, BS, ARETHA ZHU, BS

June 1, 2023

Web Marketing Tips & Tricks: Get More Patients With Five-star Reviews

By Richard Zimbalist, OD, FAAO, NATHAN ABRAHAM, MD

June 1, 2023

Lessons Learned

By EMIL WILLIAM CHYNN, MD, FACS, MBA

May 1, 2023

Social Media Hacks

By Dagny Zhu, MD, JASMINE MAHAJAN, BS

March 1, 2023

Web Marketing Tips & Tricks: Get Started With Email Marketing

By Richard Zimbalist, OD, FAAO, NATHAN ABRAHAM, MD

January 1, 2023

Web Marketing Tips & Tricks: Pros and Cons of Google Ads

By Richard Zimbalist, OD, FAAO, NATHAN ABRAHAM, MD

December 1, 2022

SOCIAL MEDIA HACKS

By Dagny Zhu, MD, AMISHA DAVE, BSE

November 1, 2022

WEB MARKETING TIPS & TRICKS

By Richard Zimbalist, OD, FAAO, NATHAN ABRAHAM, MD

October 1, 2022

SOCIAL MEDIA HACKS

By Dagny Zhu, MD

September 1, 2022

WEB MARKETING TIPS & TRICKS

By Richard Zimbalist, OD, FAAO, NATHAN ABRAHAM, MD

August 1, 2022

SOCIAL MEDIA HACKS

By Dagny Zhu, MD

July 1, 2022

WEB MARKETING TIPS & TRICKS

By Richard Zimbalist, OD, FAAO, NATHAN ABRAHAM, MD

June 1, 2022

SOCIAL MEDIA HACKS

By Dagny Zhu, MD

April 1, 2022

SOCIAL MEDIA HACKS

By Dagny Zhu, MD

October 1, 2021

AAO returns to New Orleans

Online Reputation: It’s More Social Than You Think

By CHRISTINE SCARLETT, LAUREN WEAVER