Strategies to Retain and Attract Top Talent in Ophthalmology

Mission, values, and promises help build patient trust, strengthen team alignment, and foster a culture of accountability and recognition.

By: Sarah Fackler, managing editor, Optometric Management

Ophthalmology Management October 18, 2025

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Ophthalmology faces a workforce supply challenge, projected to reach only 70% adequacy by 2035.
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Attracting and retaining qualified team members requires strategic alignment with organizational values and culture.
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The cost of hiring a new team member ranges from $4,000 to $40,000, emphasizing the need for employee retention.
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The MVP Playbook outlines mission, values, and promises to enhance team culture and patient trust in ophthalmology practices.
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Integrating the MVP Playbook into operations fosters accountability, recognition, and strengthens team alignment.

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